Client: Mondelēz Europe
Copywriter: Hugh Upsher
Art Director: Carla Ehlers
Agency: Ogilvy Social.Lab
Milka chocolate was launching a collaboration with Lotus Biscoff and wanted to create excitement on their digital channels around the new chocolate . We were asked to create a campaign that communicated the coming together of smooth chocolate and crunchy biscuit.
We pinpointed online habits of chocolate lovers that could be improved by this new colaboration and invented quirky new words to describe the moments.
Teaser Post
Launch Post